Gündem
Localisation
Localisation of software, web, game and audiovisual content.
What Is the GILT Chain? Globalisation, Internationalisation, Localisation and TranslationLocalisation is not a job that stands on its own; it is one part of a four-link cycle. We set…
Website Localisation: The Technical and Cultural LayersTranslating the pages does not localise a site. From the address structure to the payment options, from search queries to…
Search Engine Marketing: The Language of Visibility in LocalisationIf the page you have translated cannot be found when people search for it, it is invisible. We examine the…
Multilingual SEO: Why Keywords Are Not Translated DirectlyTranslating a keyword word for word can produce a phrase nobody in the target market ever searches for. Multilingual visibility…
What Is LQA? The Four Stages of the Localisation Quality Analysis ProcessLocalisation quality analysis runs in four stages: planning, preparation before testing, testing and applying the fixes. We set out what…
The First Localisation Languages: Why Were the FIGS-J Markets Chosen?Why did software companies pick the FIGS-J languages first? We take a historical look at the economic and market logic…
Agile Localisation: Translation in the Sprint and Scrum CycleWhen software is developed the agile way, translation has to keep the same rhythm. We explain agile localisation, which moves…
What Is Pseudo-Localisation? Finding Faults Before TranslationPseudo-localisation tests an interface with fake text before translation begins; it exposes overflowing boxes, broken writing direction and text left…
The Impact of Technology on Localisation: Macro and Micro LayersTechnological change affects localisation on two separate levels. Macro effects give rise to new media and platforms, while micro effects…
What Is Localisation Studies? The Birth of a Field of ResearchLocalisation studies is a sub-discipline of translation studies. We look at how the field came into being, how it relates… Knowledge Centre
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